Could there be any more hurdles to engaging consumers, building tenants and business execs in energy efficiency initiatives? Execs at the recent Verge Conference in Boston offer up some solutions to this pressing problem.
Could there be any more hurdles to engaging consumers, building tenants and business execs in energy efficiency initiatives? Execs at the recent Verge Conference in Boston offer up some solutions to this pressing problem.
Building sustainability requires a cultural shift as much as a technological shift, says Harvard Business School professor Rebecca Henderson at the GreenBiz Verge Conference in Boston.
If you missed research firm Parks Associates’ annual Smart Energy Summit back in February, you can catch up on the details with a summary released by the company, as well as some video interviews of key executives who were present, such as keynoters Roy Perry of Alarm.com and Ted Reguly of San Diego Gas...
Confession time: I am not a big fan of Earth Day, and I suspect many others in the green and green tech fields feel the same. I thought Earth Day was great when we were cleaning out trash-choked streams. It raised awareness when there was none. But now everyone’s got an Earth Day thing...
Gamification may be become the way to save energy—if Boston-based efficiency startup MyEnergy has its way. The company has a free rewards program via its website and is working with utilities on programs that engage customers in energy efficiency through competitions. MyEnergy says its free software platform can access the energy usage of about...
“Customers are not being provided easy energy solutions for their homes,” says Claire Broido Johnson, chief of New Markets and Services for New England-based home efficiency provider Next Step Living. That’s the problem affecting everything from insulation and air-sealing contractors to high-tech energy monitoring and management companies. Johnson and others spoke on the topic...
Don’t be fooled into thinking that you can’t sell energy efficiency products or services to those who don’t fit the typical eco-conscious or green personas. Michael Brune, executive director of the Sierra Club and a keynote speaker at last week’s Babson College Energy and Environmental Conference, cites that some of solar company Sungevity’s top...
A funny thing happens when people know I write about green technology. They get ideas—and great conversations result. Fact is, people are interested in energy efficiency. You don’t have to “green,” or “liberal,” or geeky or techie or anything else to want to save energy.
Being "too busy relaxing" seems like an absurd statement. Though there's some oxymornic truth to it, especially in regards to people thinking about their energy use. Yet this also creates a business opportunity for home automation.
Note to those reluctant to market home energy efficiency technologies because “it’s all about HVAC”: Heating and cooling combined no longer represents the majority of energy use in the home, according to the U.S. Energy Information Administration. Estimates from the agency’s most recent Residential Energy Consumption Survey (RECS) indicate that appliances, electronics, lighting and...
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