Posts Tagged ‘ climate change ’

Now, What About the Climate Cliff?

January 2, 2013
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Now, What About the Climate Cliff?

Now that the so-called fiscal cliff “crisis” has been diverted, how about addressing a real crisis, like our Climate Cliff? The fiscal cliff actually has a lot in common with a climate cliff, especially in what is at the root of a “shambolic” problem. And therein lies immense opportunity.

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Storm Surge of Energy Efficiency?

November 5, 2012
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Storm Surge of Energy Efficiency?

In the aftermath of Hurricane Sandy, we can find plenty of stories about climate change and possible solutions to storm surges and rising seas. Is that good news for those of us selling and promoting energy efficiency? Maybe. Will we see a storm surge of interest in green technologies and energy efficiency in the...

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Different Sells for Different Folks

August 15, 2012
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Different Sells for Different Folks

We’ve reported recently about the growing environmental argument to selling energy efficiency systems—even that drought can be a business opportunity. But we know that many people simply won’t respond to an environmental or conservationist message. You simply can’t sell energy efficiency as a climate change issue to everyone—and nor should you. You have to...

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Preparing for an Energy Efficient Future: Stay Ahead of the Curve

October 26, 2010
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Preparing for an Energy Efficient Future: Stay Ahead of the Curve

Change happens. Some people like it and some people don’t. And change often occurs at a much different rate than we expect. Anyone interested in selling energy efficiency technologies today needs to understand this. In a book called The World in 2050: Four Forces Shaping Civilization’s Northern Future, UCLA professor of geography and earth...

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Copenhagen Talks Will Amplify Need for Energy Efficiency

December 7, 2009
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We’re going to be hearing a lot about climate change this week—and a lot about the big issue being discussed in Copenhagen: reducing greenhouse gas emissions. From this, we’ll likely start hearing more about the big solutions to achieve our environmental goals, like alternative energy and more fuel-efficient cars. Unfortunately, solar panels and hybrid/electric...

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Energy Efficiency Needs Headlines

October 27, 2009
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We’re hearing a lot about energy efficiency lately, and how it’s the quickest and most cost-effective way to reduce our dependence on fossil fuels and save money. That’s great! That’s exactly what we’ve been saying. Yippee-yee-yi-ya! Yet energy efficiency is almost always discussed only in the context of some other green issue, be it...

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Energy Conservation Can Make Us Richer

September 30, 2009
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Hooray! Nobel Award-winning economist and New York Times columnist Paul Krugman is backing legislation to curb climate change. Not only that, he has stated in a recent column that energy conservation can make consumers richer. Why is this such a good thing, besides the getting richer part? Krugman’s opinions cast considerable clout, regardless of...

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